Business Development Manager – Data Center (Cable Tray/Ladder)
Eaton Group Singapore River Full-time
Role Summary
We are seeking a high-impact, entrepreneurial Business Development Manager to drive Data Center segment growth across Southeast Asia.
This is a hunter role with full ownership of growth, responsible for building the business from pipeline creation → specification → project conversion → revenue.
You will play a critical role in positioning Eaton B-Line & Crouse Hinds Series as a preferred solution provider for cable management systems & electrical bulk products in mission-critical data center environments.
Key Responsibilities- Segment Ownership & Growth
- Own and execute the Data Center growth strategy in Southeast Asia
- Build and manage a robust project pipeline (short-, mid-, long-term)
- Identify high-value opportunities across hyperscalers, colocation providers, and enterprise data centers
- Key Account Development & Ecosystem Influence
- Develop and manage relationships with:
- Hyperscalers (cloud players)
- Colocation operators
- EPC contractors
- Engineering consultants & designers
- Influence stakeholders early in the project lifecycle to drive specification inclusion
- Specification & Project Conversion
- Lead spec-in activities for Cable Tray and Wire Basket solutions
- Work with engineering teams to deliver:
- Optimized layouts
- Value engineering / cost optimization proposals
- Convert pipeline into secured orders and revenue growth
- Commercial Execution
- Partner with local sales teams to execute project strategies and close deals
- Lead pricing positioning in competitive bids
- Ensure profitable growth with strong margin discipline
- Market Intelligence & Strategy
- Track:
- Data center investments and expansion plans
- Competitive landscape
- Customer requirements (speed, modularity, cost efficiency)
- Translate insights into actionable go-to-market strategies
- Cross-functional Leadership
- Collaborate with:
- Marketing (campaigns, demand generation)
- Product management (portfolio localization)
- Supply chain (local-for-local execution)
- Drive internal alignment to support scalable growth
- Data Center revenue growth (YoY)
- Pipeline size and quality (conversion rate)
- Number of key accounts developed (hyperscalers / colocation / EPCs)
- Specification wins
- Project conversion rate
- Gross margin performance
Candidate Profile
Must-Have- 5–10+ years in business development / sales within:
- Data center infrastructure, OR
- Electrical / cable management / MEP solutions
- Strong network with EPCs, consultants, or data center developers
- Proven track record of winning large-scale projects
- Experience in:
- Cable tray / wire basket / containment systems
- Data center design standards (Tier III / IV, Uptime Institute, etc.)
- Engineering background (Electrical / Mechanical)
- Hunter mindset – proactive, opportunity-driven
- Strong ownership – acts like a business owner
- Ability to influence without authority
- Commercially sharp with technical credibility
- Comfortable operating in a fast-growing, ambiguous environment
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