Marketing Director
Trichokare Geylang Full-time
Marketing Director (Brand, Digital & Growth)
Are you a strategic marketer with a strong digital edge and a passion for building brands that stand out? We’re looking for an experienced Marketing Director to lead our marketing vision, drive high-impact campaigns, and deliver measurable growth.
This is a leadership role for someone who can think big, execute smart, and elevate both brand presence and performance marketing.
✨ What You’ll Be Driving- Own and lead the overall marketing strategy, aligned with business growth goals
- Build, position, and strengthen the brand in a competitive market
- Lead and develop a high-performing marketing team
- Plan and execute integrated campaigns across digital, social, and offline channels
- Drive performance marketing initiatives with strong results in SEM and Facebook Ads
- Manage media planning, including publications and press placements
- Partner closely with Creative and Sales teams to deliver impactful campaigns and lead generation
- Analyse customer insights, market trends, and competitor strategies to stay ahead
- Oversee content, social media, and customer engagement strategies
- Manage marketing budgets, track ROI, and optimise performance
- Ensure seamless customer journey in collaboration with the Contact Centre
- What Sets You Apart
- Degree in Marketing, Business, Communications, or related field
- Minimum 4 years in a leadership marketing role, with team management experience
- Proven track record in both brand building and performance marketing
- Strong hands-on expertise in SEM, Facebook Ads, and media/publication planning
- Data-driven mindset with the ability to translate insights into action
- Strong commercial acumen with experience managing budgets and ROI
- Excellent leadership, communication, and stakeholder management skills
- Ability to thrive in a fast-paced, results-driven environment
- Strong copywriting and storytelling ability
- Why This Role
- Take full ownership of marketing strategy and direction
- Opportunity to shape and grow a strong, recognisable brand
- Lead impactful campaigns with real business outcomes
- Collaborative, agile, and growth-focused environment
- Clear opportunities for career progression and leadership impact
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