[ref. t0116620] Geylang - Marketing Specialist
BRILANCE PTE. LTD. Geylang Full-time
Responsibilities:
- Regularly manage and refresh the company's official website and backend platform
- Administer the company's social media presence on platforms including Xiaohongshu (RED), Douyin, Tiktok, etc., by strategizing, creating, and sharing engaging content to enhance visibility and audience interaction
- Support the development and implementation of digital marketing initiatives aimed at strengthening brand recognition
- Stay updated on market trends, gather insights on competitors, and prepare comprehensive industry analysis reports
- Foster and maintain effective partnerships with collaborators and sales channel representatives
Requirements:
- Bachelor's degree or higher in Marketing, Media, Advertising, or related disciplines
- Well-acquainted with Xiaohongshu (RED), Douyin, Tiktok, etc., content dynamics; prior experience in managing social media platforms is advantageous
- Skilled in office applications with fundamental abilities in photo and video editing
- Innovative mindset complemented by excellent communication and strong execution capabilities
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