Channel Sales Executive (Food Service)

We are looking for a Channel Sales Executive responsible for driving revenue growth and managing key channel partnerships. This role involves developing and executing sales strategies, analyzing market trends, and collaborating with marketing teams to launch promotional initiatives that enhance market share and overall sales performance.

Responsibilities:

• Identify, acquire and onboard new food service/B2B customers and other key accounts in the target segment
• Provide ongoing support, training, and resources to channel partners to enhance their ability to sell company products
• Develop and implement effective channel sales strategies to achieve revenue targets and market share goals
• Work with the sales and marketing teams to create promotional campaigns, incentive programs, and product launches that drive sales through channel partners
• Analyze sales data and market trends to identify opportunities for growth and optimize sales performance
• Identify and evaluate new opportunities through the establishment of partnerships with potential channel partners
• Provide regular reports to management on channel sales performance, trends, and areas for improvement
• Be well versed in product knowledge and various use case applications

Requirements:

• Diploma in Business, Marketing, or a related field
• Proven experience in channel sales within the F&B industry, with a good network of customers
• Strong understanding of distribution channels and the dynamics of the food and beverage market
• Excellent communication and interpersonal skills, with a friendly and approachable disposition
• Ability to work effectively and collaboratively with cross-functional teams
• Results-oriented, with a strong focus on achieving sales targets