Assistant Marketing Manager/ Senior Marketing Specialist

apartmentPC Partner Limited placeToa Payoh scheduleFull-time calendar_month 

For Singapore Applicants Only: PC Partner Technology Pte Limited will be prioritising applicants who have a current right to work in Singapore, and do not require PC Partner Technology Pte Limited's sponsorship of a visa.

Position Summary

We are looking for an experienced and driven Assistant Marketing Manager/ Senior Marketing Specialist to join our growing team.
You’ll take ownership of end
-to-end marketing initiatives
  • from brand building and campaign execution to content development and digital performance
  • helping to shape how we connect with our audience across global markets.

This role offers exposure to regional and global marketing operations, suits a self-starter who thrives independently, brings strategic thinking to the table and has a genuine passion for consumer electronics space in global scale.

Key Responsibilities
  • Plan and execute integrated marketing campaigns across multiple channels, ensuring consistent brand messaging and strong market presence
  • Lead content strategy and creation across social media platforms (Facebook, Instagram, LinkedIn), website, email campaigns and digital advertising
  • Develop compelling copy and work closely with designers to produce on-brand creative assets that resonate with target audiences
  • Collaborate with Product and Sales teams to translate product features and benefits into impactful marketing communications
  • Manage and optimise SEM and SEO campaigns, including keyword research, ad placement and performance reporting
  • Monitor campaign analytics and derive actionable insights to continuously improve marketing effectiveness
  • Stay current with industry trends, particularly in consumer electronics, gaming PCs, handheld devices and mini-PCs to ensure content remains relevant and engaging
Requirements
  • Min. Degree in Marketing, Communications or related fields
  • Min. 4 - 6 years of broad marketing experience, with strong competencies in content creation and digital marketing
  • Proven ability to manage campaigns independently from planning through to execution and reporting
  • Familiarity with the consumer electronics sector, particularly gaming and PC hardware is highly advantageous
  • Proactive, resourceful and comfortable working with minimal supervision in a fast-paced environment
  • Hands-on experience with digital marketing tools, CMS platforms, SEO/SEM and social media management
  • Strong copywriting skills with a portfolio of previous work
  • Excellent written and spoken English communication skills, fluency in Chinese is a plus for effective interaction with Chinese-speaking stakeholders.
  • Candidates must meet legal requirements to work in Singapore without sponsorship.
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