Manager/Assistant Senior Manager/Senior Manager (Marketing)
Company description:
The National University of Singapore is the national research university of Singapore. Founded in 1905 as the Straits Settlements and Federated Malay States Government Medical School, NUS is the oldest higher education institution in Singapore
Job description:
NUS Centre for Future-ready Graduates (CFG) adopts a multipronged, student-centric approach to help them make sense of their strengths, refine their skills and demonstrate their value to employers. Beginning with the end in mind, CFG has developed a four-year roadmap to help enhance the employability of our graduates through a repertoire of skills programmes and industry focused experiential opportunities.This bolsters students' assurance to grow deeper, discover their passion and explore multiple pathways.
Serving the entire spectrum of students from undergraduates to post-graduates, CFG offers more than 15 unit-bearing courses in collaboration with academic and industry partners. We continuously innovate and enhance the quality of our offerings, as our students deserve the best tools, preparedness, and mindset to not just launch a good career, but be equipped with life skills that can help them navigate a future that is unpredictable.
We are looking for:
- An energetic marketer with a passion and understanding for brand building and strategic marketing
- An organized self-starter who is able to project manage, multi-task effectively and make sense of ambiguity
- A strong communicator who possesses excellent written and spoken communication skills
- A storyteller who has a student-centric mindset yet with a flair for crafting content that engages
- Someone highly comfortable with technology, and abreast of developments in content management and digital marketing
Job Description
Duties & Responsibilities- Strategise and execute innovative branding, marketing, communications and social media campaigns to engage and influence students, employer partners and University stakeholders
- Ensure consistent and impactful messaging across all digital and print platforms, including social media, newsletters, website, event collateral, and employer communications
- Work with various stakeholders and project manage multi-channel campaigns to increase student engagement in career programmes and services as well as key initiatives including Career Fest, Open House etc
- Establish tracking system and analyse marketing campaign performance to improve decision-making and quality of stakeholder engagement
- Leverage storytelling, student success cases, and data-driven insights to amplify the visibility and impact of Career Centre initiatives.
- Provide guidance and leadership to team members
- A Bachelor's degree, preferably in Communications, Public Relations, Marketing, or in a related field
- At least 5-6 years of relevant work experience
- Metric driven, with proven track record in creating and executing successful marketing communications strategies (preferably relating to digital marketing) with measurable results
- Strong strategic thinking, project and vendor management skills to excel in a fast-paced environment, with a high-volume event calendar
- Passion for experimentation and adept in originating creative concepts
- Excellent verbal, written and editing communication skills
- Ability to work collaboratively across teams and with various stakeholders
More Information
Location: Kent Ridge CampusOrganization: Centre for Future-Ready Graduates
Department : Marketing
Employee Referral Eligible: No
Job requisition ID : 29358