Vice President of Sales – B2B/B2C & Omnichannel Strategy (Consumer & Retail Channels)- SS10 - Geylang

Working Location: Asia Square Tower (Downtown)

• Develop & Execute B2B/B2C Sales Strategy – Create and implement robust, customer-centric sales strategies that drive brand penetration, category growth, and revenue expansion across all consumer touchpoints, including online and offline channels.
• Lead & Grow High-Performing Teams – Build, coach, and inspire regional sales teams to consistently achieve ambitious sales targets while fostering a performance-driven, collaborative culture.
• Market Expansion & Channel Development – Identify and capitalize on new market opportunities, consumer segments, and sales channels—ensuring optimal brand visibility and accessibility to end consumers.
• Data-Driven Sales Execution – Leverage consumer insights, market intelligence, and performance analytics to refine sales tactics, enhance conversion, and maximize customer lifetime value.
• Omnichannel Sales Integration – Ensure cohesive execution across direct-to-consumer platforms, retail distribution partners, and experiential activations to create a seamless customer journey.
• Forecasting & Performance Management – Oversee sales planning, pipeline management, and forecasting, ensuring data-driven decision-making and operational excellence in all consumer sales activities.
• Brand Advocacy Through Sales Excellence – Partner with marketing to deliver compelling sales narratives, drive consumer trust, and reinforce as the preferred choice in the market.
• Talent Acquisition & Retention – Recruit, develop, and retain top sales talent with strong consumer market acumen, ensuring agility in meeting evolving consumer expectations.

• Minimum 10 years’ leadership experience in consumer sales (B2B/B2C), with a strong record of driving revenue growth, market share gains, and brand engagement across multiple markets.
• Proven ability to build and manage large sales teams, execute multi-channel sales strategies, and deliver results in competitive, fast-paced industries.
• Experience in e-commerce, retail distribution, and customer acquisition through both digital and traditional sales channels.
• Require to travel regionally (once per one or two months)

Samuel Siaw

The Supreme HR Advisory Pte Ltd

Reg No: R2412474