Marketing Communications Analyst (ID: 683481)

Our client, a well-known Japanese company is looking for candidates for the Marketing Communications Analyst position.

Responsibilities:

• Develop, coordinate, and execute marketing communication campaigns tailored to audiences across the region.
• Collect and analyze data from various sources (e.g., email, digital platforms, CRM, events, sales) to measure campaign performance and engagement metrics.
• Create reports and dashboards to deliver actionable insights to marketing and sales teams.
• Analyze customer and prospect data to support audience segmentation and improve personalization of marketing communications.
• Collaborate with regional teams to ensure messaging consistency and alignment with business objectives.
• Assist in provide data-driven input for content creation, including formats, topics, and channels.
• Identify opportunities to improve and automate marketing processes using data insights.
• Ensure accuracy and consistency of marketing data across platforms, maintaining compliance with data privacy standards.

Requirements:

• Degree in Marketing, Communications, Business, Data Analytics, or related field.
• Minimum 2 years of relevant experience in marketing communications with a focus on data analysis (B2B preferred).
• Skilled in Excel, Power BI, Tableau, or similar data and visualization tools.
• Familiar with CRM systems (e.g., Salesforce) and marketing automation platforms.
• Strong communication skills with the ability to turn data into marketing actions.
• Detail-oriented, analytical, and good at problem solving.
• Able to manage multiple projects and work well in a team.

Interested candidates who wish to apply for the advertised position, please clock on “Apply”. We regret that only shortlisted candidates will be notified.

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