Marketing Communications Manager - Choa Chu Kang

Location: Jurong East, West Region, Singapore

Company Overview: Francyn Atelier is a dynamic start-up company revolutionising the Design & Architecture industry in Singapore. Committed to creativity, excellence, and client satisfaction. This is an exciting opportunity to join a fast-paced start-up environment and play a key role in shaping the future of Design & Architecture industry in Singapore.

Job Responsibilities:

• Develop and implement a comprehensive marketing communications strategy aligned with company objectives.
• Conduct market research and competitor analysis to identify trends and opportunities within the workplace design industry.
• Create compelling content (e.g., blog posts, case studies, social media posts) that highlights our expertise and engages our target audience.
• Manage and maintain the company website and online presence, ensuring a user-friendly and informative experience.
• Plan and execute targeted marketing campaigns across various channels (website, social media, email, etc.).
• Monitor and analyze the performance of marketing campaigns using key metrics and reporting tools.
• Oversee the development and distribution of marketing materials, including presentations and proposals.
• Collaborate with the design and sales teams to ensure cohesive and consistent brand messaging.
• Build and maintain relationships with media outlets and industry influencers.

• Bachelor’s degree in marketing, Communications, or a related field.
• Minimum 5 years of experience in B2B and B2C marketing, preferably in landed property or commercial design projects.
• Strong understanding of current trends in luxury design and the built environment.
• Demonstrated success in developing and executing strategic marketing campaigns.
• Exceptional communication, writing, and editing skills.
• Experience in content creation (e.g., company profiles), social media, and email marketing is a plus.
• Proficiency in Adobe Creative Suite (e.g., InDesign, Illustrator, Photoshop) is highly preferred.
• Proven ability to manage multiple projects simultaneously while meeting deadlines.
• Strong organizational and time management skills.
• Excellent interpersonal and collaborative abilities.
• A passion for design and a creative, forward-thinking mindset.

Benefits:

• Competitive salary with performance-based incentives.
• Collaborative and inclusive work environment.
• Opportunities for professional development and career advancement within a dynamic SME environment.
• Exciting projects and the opportunity to contribute to the success of diverse interior design projects.
• Opportunity to make a significant impact and drive growth within a growing interior design SME.