Public Relations Specialist / Senior Public Relations Specialist

Your efforts will be critical in shaping public perception and enhancing brand visibility across various platforms.

Key Responsibilities:

• Build and maintain strong relationships with journalists, editors, and media outlets.
• Develop and distribute press releases, media advisories, and thought leadership content.
• Pitch story ideas and secure media coverage that aligns with brand messaging.
• Track media coverage and provide detailed reports and insights.

• Support the creation and implementation of crisis communication plans.
• Draft holding statements, FAQs, and media responses under guidance.
• Monitor public sentiment and media narratives to inform response strategies.

• Research and identify award opportunities relevant to the company’s goals.
• Lead or support the preparation and submission of award entries.
• Manage timelines and coordinate cross-functional input for submissions.

• Maintain and update core brand communication tools, including media kits, executive bios, and company fact sheets.
• Ensure all public-facing materials are consistent with brand tone, style, and messaging.
• Collaborate with design and content teams to keep assets up-to-date and aligned with current campaigns.

Qualifications & Skills:

• Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
• 3–6 years of relevant experience in public relations, media, or corporate communications.
• Demonstrated success in securing media coverage and managing press outreach.
• Excellent written, verbal, and interpersonal communication skills.
• Strong project management skills and the ability to handle multiple priorities.
• Experience in handling sensitive communications and crisis scenarios.
• Familiarity with Public Relations tools such as Cision, Farseer, or similar platforms.