[E-Commerce] Digital Marketing Executive(Senior/Admin)

Responsibilities for this role:

• Manage and maintain the company’s e-commerce platforms (Shopee, Lazada, Shopify, etc.), including product listings, promotions, and customer inquiries, as well as handling order fulfilment such as packing and shipping.
• Optimize website design to improve user experience on websites based on company online strategy.
• Handle uploading/updating of products on the website, edit photos / copywrite to ensure products displayed correctly with detailed product information and compelling descriptions together with related product contents
• Create advertising materials for products
• Track site performance and product updates
• Implement online sales and marketing strategies to generate interest and create awareness.
• Generating online traffic and process website order to increase profitability.
• Create and execute digital marketing campaigns, social media marketing campaigns, retargeting campaigns, and other campaigns, including newsletters for subscribers
• Maximize SEO rankings
• Able to construct SEM campaign and measurement
• Set up weekly reporting trackers using Google Analytics.
• Create campaigns to promote the company’s products/services by blasting promotions via email, social media, WhatsApp, WeChat etc.
• Compile periodic market analysis and report
• Address all queries from webstore visitors/customers on a timely & courteous
• Liaise with partners to explore collaboration opportunities and business growth.

Requirements:

• Bachelor’s degree or diploma in the relevant field
• Minimum 2 years of experience managing and e-commerce site
• Knowledge of Photoshop, Adobe Illustrator, Canva, managing online shopping platforms
• Adobe creative suite skills, Excel skills.
• Good spoken/Written English &Chinese communication skills
• Must have good knowledge on how E-commerce & M-commerce works
• Time Management: Ability to handle multiple projects and meet deadlines effectively.
• Prior WordPress experience is an advantage
• 5 Working days 9.00am-6:00pm (Mon-Fri)
• Available immediately would be highly preferable.