Marketing Executive (Retail Industry) - Hougang

Marketing Executive

5 days, 9am-6pm

Location: Bartley

Company industry:

Reputable golf-specialty retail stores

Job scope:

• Creating, implementing and managing the online and offline marketing strategy across a variety of brands and platforms
• Overseeing the marketing budget to ensure resources are allocated effectively and efficiently
• Management of social media channels Facebook, Instagram, Xiao Hong Shu, company website and E-commerce website
• Coordinating and follow through with daily online sales fulfilment
• Evaluating current marketing program and recommending improvements, stay updated with latest marketing trends and competitor activities
• Designing and developing online and offline marketing collateral – Signages, Banners, Ads, Posters, Social Media material, EDMs, etc.
• Building relationships with key media, agencies, vendors and brands to develop engaging content for print, digital and in-store communications channel
• Liaising with suppliers, vendors & third-party business partners to ensure marketing objectives are met according to branding guidelines & artistic integrity.
• Developing, executing and maintaining a creative in-store visual merchandising strategy
• Duties assigned as deemed appropriate for Marketing Executive

Requirements:

• Diploma/ Degree in Business, Marketing, Communications or equivalent
• Minimum 3 years of related working experience in retail industry
• Experience in Meta Business Suite, E-commerce (ideally Shopify), Google Analytics, Adobe Illustrator & Wordpress
• Experience in Roadshow will be preferred
• Experience in using Photoshop, Illustrator and InDesign software would be an advantage
• E-commerce experience is a plus, experience in retail would be an advantage
• Good understanding of digital marketing concepts and best practices

Cheong Yeat Long | R25145358

The Supreme HR Advisory Pte Ltd | EA 14C7279