Assistant Marketing Manager - Geylang

Having a proven track record of developing and executing marketing strategies is definitely a plus to this role.

Pacific Time is a leading distributor of exquisite luxury timepieces and timepiece accessories since its inception in 2003. A wholly owned subsidiary of Cortina Holdings Group, Pacific Time’s current stable of timepiece brands include H. Moser & Cie, Hautlence, Moritz Grossmann, Singer Reimagined and BOVET.

Pacific Time provides a full spectrum of distributor support for the Asia Pacific region and is focused on areas such as distribution network, training, strategic marketing, merchandise visibility, repairs and strong after sales service.

• To strategize and promote the brands' awareness through the implementation of effective marketing and communications programs, specifically events, media, visual merchandising, and retail support, in Singapore, Malaysia, and Thailand.
• Responsible for managing the calendar of marketing and communication activities.
• Budget and monitor expenses for all marketing and communication activation.
• Ensure high quality of all brand executions according to the brands' guidelines and processes.
• Track and generate marketing claims for submission to HQ.
• Create online and offline marketing content

• Work closely with brands and retailers to prepare, plan, and execute key product launches for both customers and media.
• Prepare all event communication materials for product release.
• Collaboration with strategic partners to elevate brand awareness and sales.
• Track, analyze and report the success of those campaigns and events.
• Empower the sales team with marketing content and campaigns that help drive sales.

• Creation and adaptation of creative assets for regional use.
• Source and prepare for customer gifting.
• Strengthen our relationship with media, clients and company partnerships.

• Manage media budgets to ensure efficiency and productivity in the region.
• Plan, and oversee print and digital media activities to ensure the right targeted audience for each of the brands.
• Ensure consistency of visual selection in line with guidelines from HQ.
• Pitch for coverage on all brand and product launches.
• Engage the media in press viewings and conferences to communicate new brand offerings.
• Keep abreast of media landscape and update management.
• Regular engagement with the media to build relationship.
• Yearly gifting to select media to build goodwill.
• Handle all media product shoots.

• Budget, coordinate, and oversee execution of new store openings, visual merchandising and window animations.
• Support retail staff on marketing materials and brand enquiries.

Job Requirements:

• Degree in Marketing/Mass Communications or equivalent
• Minimum 5 years of relevant experience in similar industry
• Able to multi-task and work independently in a dynamic environment
• Excellent interpersonal and communication skills
• Creative thinker who is proactive, resourceful, collaborative and is driven to deliver results
• Reports to Assistant General Manager and work closely with Group Marketing
• Independent contributor who is responsible for 360 marketing campaigns
• Able to work from 9.00 am to 6.30 pm; Monday to Friday
• Having experience in luxury is preferred