Digital Marketing Executive - Toa Payoh - ref. p96290415

Digital Marketing Executive

At Absolute, we stand for love, family and diversity. Built on the foundation of supporting personal growth - physically, mentally and emotionally - Absolute is the place where change begins. We are always looking for dynamic individuals who would like to inject their creative flair into the fitness & wellness industry!

• Working with Marketing Manager to manage and curate content for all social media platforms - Instagram, Facebook, Tik Tok, Telegram and LinkedIn.
• Monitor and analyse social media performance, and adjust strategies as needed to achieve sales & marketing goals.
• Engage with followers, respond to comments and messages, and build a strong online community.
• Stay updated on social media trends, platform updates, and best practices to ensure our strategies remain innovative and effective.
• Manage performance marketing on Meta (Facebook & Instagram) with Absolute’s appointed digital agency.

• Collaborate with across departments to plan and execute marketing campaigns, events and promotions.
• Assist in creating and managing communications with Communications Designer - creating email marketing campaigns, announcements, etc.
• Support other marketing initiatives and projects as needed.
• Develop and implement comprehensive marketing strategies to increase brand awareness, engagement, and conversion.
• Create visually appealing and on-brand graphics, images, and videos for social media posts, stories, and advertisements.
• Support digital advertising campaign efforts - creation of assets that will drive high conversion rates

• Self-starter with a passion for marketing, sales and events.
• Team Collaboration - clear and effective communication skills to convey ideas, collaborating with cross-functional team members, and engaging with audiences across various digital platforms.
• Passion for people - both the team and community.
• A creative mindset to craft compelling messages and visuals that resonate with target audiences to differentiate Absolute. Creative thinker with a passion for innovation and continuous improvement.
• Adaptable and open to learning new skills, tools, and strategies to stay ahead of industry changes and maintain effectiveness in this role.
• Detail and setting high standards: Ensuring accuracy in content creation, campaign setup, and data analysis to maintain the quality and consistency of marketing efforts.

• Diploma/Degree in Communications, Marketing or related field and/or min. 1 year experience in Marketing or related position
• Able to utilize design tools such as Adobe Photoshop, Illustrator and Canva
• Bonus if you are familiar with video editing tools such as Final Cut Pro, Premiere and any other editing software
• Have a passion for nice things! Keen eye for design and detail - meticulousness is key
• Able to work independently and take constructive feedback