Trade Assistant cum Online Marketing Executive - Toa Payoh

apartmentPremier Fiduciary Pte. Ltd. placeToa Payoh scheduleFull-time calendar_month4/6/25

Ideal Candidate Should Have Some Combination of the following 2 areas of work:-

Trade Assistant: Responsible for managing and executing international trade documentation, raising commercial invoices, liaising with banks for bills of lading and packing lists.

2 years' experience in operations, including contracts & documentation in an International Trade Company
Strong attention to detail & working with multiple parties in solving issues
Strong analytical skill with an ability to understand problems & solve proactively
Excellent multi-tasking ability along with ability to independently prioritize task & organize issues according to commercial priority
Familiar with export/import documents & payment instruments such as Letter of Credit, CAD, DP
Good numerical & communication skills in English
Familiar with containerized business and logistics
Will work with internal accountant to raise invoices and handle trades

Online Marketing: Work with a team of marketing specialists to produce internal and external online marketing content to drive traffic to hospitality websites in Europe and corporate service provider in Asia, along with other B2B and B2C websites. The ideal candidate will handle:

Ideal Candidate Should Have Some Combination of the Following Marketing Tools and Knowledge:-

Project Management Tools

Trello: For task management and team collaboration.
Asana: To organize projects and track progress.

Customer Relationship Management (CRM)

Salesforce: For managing client relationships and tracking leads.
HubSpot: Offers CRM features along with marketing automation tools.
Guestline: Hospitality

Email Marketing Tools

Mailchimp: For creating and managing email campaigns.
Constant Contact: Email marketing and automation platform.

Social Media Management Tools

Hootsuite: For scheduling posts and monitoring social media engagement.
Buffer: To manage multiple social media accounts and analyze performance.

Search Engine Optimization (SEO) Tools

SEMrush: For keyword research, site audits, and competitive analysis.
Moz: Offers SEO tools and resources for optimization.

Content Creation Tools

Canva: For designing graphics and marketing materials.
Adobe Creative Cloud: For advanced graphic design and video editing.

Key Responsibilities:

Strategic Market Planning

Development of comprehensive marketing strategies tailored to client needs.

Brand Development

Creation and management of brand identity, including logos, messaging, and positioning.

Write Press Releases and Public Relations Outreach, and Update Website Content
Digital Marketing

Search Engine Optimization (SEO): Improving website visibility on search engines.
Pay-Per-Click Advertising (PPC): Managing targeted ad campaigns on platforms like Google Ads.
Social Media Marketing: Creating and managing campaigns across social media platforms.
Email Marketing: Designing and executing email campaigns to engage clients and prospects.

Content Marketing

Production of blogs, articles, videos, and infographics to attract and engage audiences.

Website Development and Management

Designing user-friendly websites with SEO best practices and conversion optimization.

Online Reputation Management

Monitoring and responding to online reviews and feedback to enhance brand reputation.

Market Research and Analysis

Conducting market research to identify trends, opportunities, and audience insights.

Social Media Management

Managing social media accounts, creating content, and engaging with followers.

Graphic Design Services

Creating visual content for marketing materials, including brochures, ads, and social media posts.

Photography and Videography

Organize professional and local photography and video production to showcase properties and services.

Event Marketing

Planning and promoting events, webinars, and trade shows to enhance visibility, online only.

Influencer Marketing

Collaborating with influencers to reach wider audiences and build credibility.

Affiliate Marketing

Developing affiliate programs to incentivize partners for promoting services.

Analytics and Performance Reporting

Tracking and analysing the performance of marketing campaigns to optimize

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