Senior Content Planner

Are you a creative storyteller with a strategic mind and a knack for crafting scroll-stopping content? Superminted is looking for a Senior Content Strategist who thrives in the fast-paced world of social media. This role requires a sharp eye for trends, an ability to craft compelling narratives, and the agility to seize real-time opportunities.

You will plan and execute content strategies across multiple channels, driving engagement and amplifying our clientsʼ brand stories. Your creativity, collaboration skills, and data-driven approach will be key to delivering measurable results.

If youʼre looking to grow in an innovative, tight-knit environment, this role might be perfect for you. Plus, as you grow and deliver outstanding results, weʼll reward you with competitive pay increases.

What You'll Do:

• Develop and manage always-on content for social media, ensuring relevance, engagement, and creativity.
• Craft and execute campaigns across platforms like Meta, LinkedIn, TikTok, XHS, and Lemon8.
• Collaborate with clients to understand their objectives and deliver strategies that resonate with their audiences.
• Manage timelines and resources efficiently to ensure the delivery of high-quality, impactful campaigns.
• Analyze performance data to provide actionable insights and refine content strategies.
• Stay ahead of the curve with social media trends, tools, and best practices.
• Develop and manage paid media strategies to complement organic content.
• Mentor and guide junior content planners, fostering their growth and development.

What Youʼll Bring:

• A degree in Communications, Marketing, Business Management, or a related field.
• 3-4 years of experience in social media strategy or content marketing, with proven client management expertise.
• Exceptional storytelling and writing skills, with a strong design sensibility.
• High proficiency in English, both written and spoken, to collaborate effectively with an international team and clients.
• Proficiency in social media platforms, including analytics tools like Meta Business Suite.
• A strategic mindset and a track record of balancing creativity with performance metrics.
• Familiarity with tools like Notion, Canva, Adobe Photoshop, or Illustrator (a plus).
• Leadership qualities and a collaborative, solution-oriented approach.