Marketing Execuitve - Bukit Merah

apartmentPu Tien Services Pte Ltd placeBukit Merah scheduleFull-time calendar_month 

Job Description:

  • Review, translate and copy-edit marketing concept materials provided by External Consulting Agency.
  • Review and vet marketing material adaptations for regional markets.
  • Coordinate printing and delivery of marketing materials to outlets.
  • Brief outlet frontline staff on campaign mechanics and marketing material functions.
  • Communicate marketing campaign to external stakeholders to help with promotional exposure/advertising on their platforms.
  • Investigate and evaluate possible cause(s) of poor sales or service performance.
  • Monitor campaign sales performance on daily basis.
  • Maintain membership programme and upkeep the backend portal system.
  • Prepare marketing materials for campaigns.
  • Review all marketing materials submitted by the Franchise partners prior to publication/production.
  • Monitor outlet performance rating on external platforms weekly.

Job Requirement:

  • Diploma or Degree in Marketing, Business Administration, Mass Communication, or a related field
  • 1 to 3 years of relevant marketing experience, preferably in the service or F&B industry
  • Hands-on experience in market research and data analysis within the service or F&B sectors
  • Familiar with both online and offline media platforms, including advertising requirements and formats
  • Proficient in Microsoft Office (Word, Excel, PowerPoint); knowledge of Adobe Creative Suite is a plus
  • Experience with data analytics tools such as Google Analytics or Power BI is an advantage
  • Able to work effectively both independently and as part of a team
  • Strong project management skills; able to handle multiple projects and meet tight deadlines
  • Excellent interpersonal and communication skills for collaboration with internal teams and external vendors
  • Proficiency in English and Mandarin (to liaise with English and Mandarin-speaking stakeholders).
  • Preferred candidates with short notice period.
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