Product Marketing Assistant Manager / Executive [B2C][Electronic Appliances] - Geylang

Summary:

• Basic up to $5800 + Variable Bonus
• Industry: Consumer Electronics
• Central
• B2C /Local Market

Responsibilities:

• Assist in the planning and execution of marketing plans tailored to specific business units to help achieve their objectives.
• Ensure timely briefing, production, and execution of all advertising and promotional activities, including both above-the-line and below-the-line campaigns such as in-store marketing materials, price adjustments, and new product launches.
• Conduct market research and analysis to identify target consumer segments, market trends, and monitor competitor activities.
• Perform regular store visits to assess product visibility, review competitor activity, and gather insights from retail partners.
• Monitor and evaluate the effectiveness of trade promotions, analyze return on investment (ROI), and provide recommendations for future improvements.
• Collaborate with creative and digital agencies on website and social media content updates, in-store visual merchandising, renovations, and ad-hoc marketing projects.
• Prepare and present reports on marketing activities, performance, and insights.
• Provide support for any ad-hoc activities or tasks as assigned

Job Requirements:

• Min. Diploma in Business or Marketing or equivalent
• Experience in Consumer Electronics products (E.g. TV, Refrigerator, Washing Machine etc.) OR;
• Experience in Business Equipment products (E.g. Interactive Whiteboard, Copier etc.)

To Apply, kindly click on the "APPLY NOW" button

We regret that only shortlisted candidates will be notified.

Staffking Pte Ltd (20C0358) | Gean Hock Leng (R25126891)