Brand manager

apartmentCATALOGS PTE. LTD. placeSembawang descriptionPermanent calendar_month 

Role Purpose

The Brand Manager will be responsible for the end-to-end strategic management of the footwear portfolio. This includes financial forecasting, Open-to-Buy (OTB) management, and assortment planning to drive revenue while maintaining premium brand positioning and healthy margins.

Key Responsibilities
  1. Financial Planning & Inventory Management
  • Sales Forecasting: Prepare and submit comprehensive sales forecasts and budgets by store, categorized by financial year and buying seasonality.
  • OTB Management: Develop and manage seasonal Pre-OTB and OTB (Open-to-Buy) plans.
  • Budgeting: Plan purchasing budgets aligned with revenue goals and optimal stock cover.
  • Performance Adjustments: Analyze historical and actual sales data to adjust seasonal budgets and OTB for assigned brands.
  1. Product Assortment & Market Positioning
  • Assortment Delivery: Curate product selections that are appropriate for specific consumers, channels, space, and price points, ensuring seasonal highlights are prioritized.
  • Price Architecture: Define and refine product positioning and price architecture to reflect brand identity and market demand within approved margin policies.
  • Competitive Intelligence: Monitor competitor activities, pricing strategies, and assortments to inform commercial buying decisions.
  1. Stakeholder Management & Reporting
  • Partnerships: Act as the primary liaison for brand partners and regional brand managers to ensure operational alignment.
  • Reporting: Generate detailed monthly and quarterly buying forecast reports for senior management review.

Core Competencies & Requirements

Industry Experience: Minimum of 10 years in multi-brand retailing, with a strong preference for the footwear industry.
Qualification : Diploma/Degree holder in fashion/retail.
Leadership: At least 5 years of experience heading a group of brands or a major international brand.
Strategic Expertise: Advanced exposure to merchandise planning, retail promotions, and visual merchandising (specifically for high-fashion sectors).
Business Acumen: Proven experience in buying and sales functions within large-scale retail environments.
Relationship Management: Demonstrated success in managing relationships with large international Principals.
Soft Skills: Exceptional communication, negotiation, and leadership skills.

Analytical Mindset: A "detailed person in numbers" with a track record of using data to drive growth and establish new brands in competitive markets.

apartmentFine Today SingaporeplaceToa Payoh, 13 km from Sembawang
MAIN PURPOSE Reporting to the Regional Brand Manager, he/she will co-develop SEA region-specific strategy, new initiatives & communication mixes for the White Space Business Unit (new brand launches). The team is responsible for driving...
starFeatured

Brand manager

apartmentCATALOGS PTE. LTD.placeYishun, 3 km from Sembawang
Role Purpose The Brand Manager will be responsible for the end-to-end strategic management of the footwear portfolio. This includes financial forecasting, Open-to-Buy (OTB) management, and assortment planning to drive revenue while maintaining...
check_circleNew offer

Luxury Retail Brand Manager

apartmentThe Atelier & Co Holdings Pte LtdplaceToa Payoh, 13 km from Sembawang
We're looking for an experienced Luxury Brand Manager to lead our retail business on a regional basis. A dynamic leader and people-oriented person with demonstrated track record of successfully managing a brand including full P&L responsibilities...