Senior Art Director / Art Director - Toa Payoh
We are Carbon:
We are the future-forward content experience agency that blends technology, craft, creativity, and exceptional service into a seamless brand experience.
Powered by a deep understanding of next-generation technology, our goal is to create immersive content and innovative solutions that connect brands with consumers in new and existing environments.
With a team of expert storytellers, we’re not just an execution agency; we’re the hub for ideation and narrative. We pride ourselves on our positive, can-do attitude, making brands’ lives easier by delivering creative excellence efficiently. Whether it’s local, regional, or global, we tailor our approach to suit each client’s unique needs, offering a consistently exceptional experience.
You are an Senior Art Director / Art Director:
A Carbon Senior Art Director / Art Director is a position of great creative responsibility. It’s your artistic genius that gives birth to original ideas that become the creative products our clients pay for. The same ideas will inspire design teams to do their best work bringing them to life and will instill confidence in the account and production teams to stand behind them.A SAD / AD is a true conceptualist that can articulate their thoughts and ideas through various creative methods and then guide the creative process to final execution.
Your responsibilities are (but not limited to):
- Lead or contribute to conceptual brainstorms and kick offs to create thought provoking ideas that align with client needs and objectives
- Collaborate with the production team to identify suitable talent, locations and vendors for filming and photography
- Be solutions lead in helping to prevent and resolve creative problems that may affect the creative process and final output
- Create compelling design assets and animations for an array of media including web, social, mobile, digital display and offline
- Confidently work across one or more workstreams and projects at any given time ensuring timelines and creative objectives are met
- Assist in the creation of mood boards, story boards and other design collateral that supports the creative process
- When required support the management team with training of new employees on software, systems and creative processes
- When required present creative ideas and design work to clients while ensuring feedback is communicated back to the creative and project teams
- Oversee all or parts of the creative process to ensure copy and design based creatives work to the original concept and creative direction
- Maintain the highest of standards of excellence in all creative output
- Stay informed of creative trends and innovations that can be applied to your work and wider Carbon business