E-commerce & Digital Marketing Executive

Job Overview

We are looking for a driven and creative E-commerce & Digital Marketing Executive to join our growing team. This role will support the company’s e-commerce operations, digital marketing campaigns, social media management, and branding initiatives across multiple online platforms including Shopee, Lazada, TikTok Shop, website, and social media channels.

The ideal candidate should be proactive, creative, organized, and passionate about digital marketing and e-commerce trends.

Key Responsibilities

• Manage and maintain product listings across website and marketplace platforms (Shopee, Lazada, TikTok Shop, etc.)
• Ensure product information, pricing, promotions, and inventory are updated accurately
• Coordinate with internal teams to ensure smooth backend operations and order fulfilment
• Monitor product performance and recommend strategies to improve sales conversion

• Assist in planning and executing marketing campaigns across digital platforms
• Support META Ads (Facebook & Instagram), SEM, and SEO initiatives
• Monitor campaign performance and prepare basic reports using Google Analytics and platform insights
• Assist in email marketing campaigns, newsletters, promotions, and product launches
• Support affiliate marketing and partnership campaigns

• Manage content posting schedules across social media platforms
• Create engaging marketing content including captions, banners, graphics, short videos, and promotional materials
• Ensure brand consistency across all digital channels
• Support TikTok livestream planning and coordination with livestreamers/UGC creators

• Assist in developing branding and packaging materials
• Create online and offline marketing assets such as flyers, brochures, banners, and event materials
• Support retail and promotional campaigns with creative marketing visuals

• Conduct market and competitor research to identify trends and opportunities
• Work closely with marketing, sales, and operations teams
• Support ad-hoc marketing and administrative duties assigned by management

• Diploma or Degree in Marketing, Business, E-commerce, Mass Communication, or related field
• Minimum 1–2 years of experience in digital marketing, e-commerce, or social media management preferred
• Familiar with Shopee, Lazada, TikTok Shop, or website backend operations
• Basic knowledge of META Ads, SEO, SEM, and Google Analytics is an advantage
• Proficient in Canva, CapCut, Adobe Photoshop, or other design/editing tools
• Strong communication and organizational skills
• Creative mindset with attention to detail
• Able to work independently and in a fast-paced environment
• Comfortable supporting campaign periods such as 9.9, 11.11, and 12.12 sales events

• E-commerce Management
• Digital Marketing
• Social Media Marketing
• Content Creation
• Graphic Design
• TikTok Marketing
• Marketplace Operations
• Campaign Management
• SEO & SEM
• META Ads
• Google Analytics
• Email Marketing
• Branding & Packaging
• Affiliate Marketing
• Copywriting

• Opportunity to grow in a fast-paced e-commerce environment
• Exposure to multiple digital platforms and marketing channels
• Hands-on experience with branding, content creation, and campaign management
• Career growth opportunities within the company