Toa Payoh - Content Marketing Specialist

Summary:

We are looking for a Marketing Operations Specialist to drive and manage key marketing functions that support our brand, content, and community engagement efforts. This is an independent and hands-on role for someone who thrives in a fast-paced environment, is both creative and operationally strong, and is excited to help build and scale content and community infrastructure from the ground up.

This is a full-time role with physical presence required in our SG office.

Key Responsibilities

• Podcast Management: Oversee end-to-end production, scheduling, and promotion of our podcast series.
• Content Site Management: Help develop and manage the company's owned-and-operated content websites.
• Content Creation: Produce high-quality articles on a variety of financial topics like loans, auto, life and health insurance, listicles, and other personal finance topics.
• Blog Management: Update and maintain the company blog with helpful and SEO-optimized content.
• Company Resource Page: Build and manage a dedicated resource section on the company website.

• LinkedIn Company Posts: Plan and execute regular posting to drive brand awareness and thought leadership.
• Community Management: Manage our Telegram channel, including engagement, moderation, and content dissemination.
• Email Marketing: Plan and execute email blasts for campaigns, product updates, or events.

• Traffic Team Collaboration: Coordinate with internal traffic/SEO/performance marketing teams for alignment and support.
• Event Planning: Manage the planning and coordination of company events, including annual trips, CSR initiatives, and team-building activities.

• Company Decks: Design and update marketing decks and presentation materials for different company verticals.
• Administrative Support: Support any general operational and admin tasks as assigned by management.

• At leasts 3 years of marketing, content, or operations experience (startup/agency experience a plus)
• Excellent writing and content creation skills, particularly in finance or insurance topics
• Excellent project management and organizational skills
• Experience with CMS tools (e.g., WordPress), email marketing systems, and social media platforms
• Event planning and/or community management experience a plus
• Only shortlisted candidates will be notified