Head of Corporate Communications - Toa Payoh

Overview

As the Head of Department, you will lead the charge in building, implementing and executing integrated branding and communications strategies that elevate the organization’s public image, public perception, and foster strong stakeholder relationships while ensuring consistent and compelling messaging across internal and external communications

Responsibilities

• Lead the development, articulation, and stewardship of brand identity, voice, and narrative
• Oversee brand architecture, positioning, and visual identity to ensure consistency across all digital and physical platforms and initiatives
• Guide cross-functional teams in embedding brand principles into programs, services, and internal culture

• Develop and execute long-term and campaign-specific communications strategies aligned with business objectives
• Advis the leadership team on reputation management, crisis communications and media engagement
• Develop and strengthen thought leadership platforms to strategically position the organization and its leadership as credible and influential voices within the sector

• Design and manage communication strategies tailored to diverse stakeholder groups, including the media, partners, funders, clients, government and the public
• Ensure strategic alignment between internal communications, public relations, and stakeholder outreach

• Oversee content strategy and production across digital, print and event platforms
• Ensure message clarity, tone, and storytelling excellence across all owned, earned, shared and paid media
• Drive innovation in digital storytelling, brand experiences and audience engagement

• Lead and mentor a high performing team in communications, design, and public affairs
• Foster collaboration across departments to support integrated and campaign planning and execution

• Define and track KPIs to assess brand health, communications effectiveness, and stakeholder sentiment
• Use analytics and audience insights to inform strategy and optimize campaigns

• Bachelor’s in Mass Communication, Marketing, Public Relations, Media Studies, Advertising or a related field
• Minimum 8 years of experience in branding, corporate communications, digital marketing or a related field with 3 years in a leadership role
• Proven track record in leading cross-functional communication strategies and brand building
• Visionary thinking with the ability to align branding and strategic objectives
• Exceptional communication, storytelling and writing skills
• Strong media and stakeholder relations acumen

• Collaborative, inspiring leadership with a growth mindset
• Experience in mission-driven or social impact organizations
• Ability to balance creativity with strategic discipline
• Agile, adaptable, and future-oriented