Marketing Executive

About the role

Join Natureland Singapore Pte. Ltd. as a Marketing Executive and be a key part of our dynamic marketing team. In this full-time position based in the Central Region, you will play a crucial role in driving the company's marketing strategies and initiatives, helping to promote our diverse range of natural products and expand our brand presence.

Roles and Responsibilities:

• Manage, develop and implement effective marketing strategies to acquire and retain customers
• Manage and execute marketing collaterals including copy writing with accuracy and in a timely manner
• Engage with internal and external stakeholders including social influencers, suppliers and corporate partners
• Monitor and evaluate public relations campaigns and activities to measure effectiveness and making recommendations to improve on results
• Develop creative press kit materials including press releases and factsheets
• Strategize, plan, create and deliver quality, engaging social media and digital content for blog site, website and generate articles/write up on a regular basis
• Conduct market research on competitors marketing campaign, brand positioning and awareness
• Carry out Search Engine Optimization (SEO) / Google Ad words / backlink marketing campaign with external agency
• Compilation of media reports Foster strong rapport and secure coverage with press
• Handle all public relations and marketing related enquiries and press events
• Pro-actively identify public relations angles to draft press releases and printed collaterals
• Provide creative directions and/or proposal by partnering with Graphic Designer in the artwork designs, creative photography direction when creating the press kits, etc
• Co-ordination and arrangement of media visits to company’s outlets, interviews, media/press events to create awareness of company’s services and products
• Support all functions of marketing role including but not limited to ATL, BTL, online digital, events, roadshows
• Other special projects assigned

Requirements:

• Able to work independently
• Understands digital marketing concepts
• Analytical skills
• Creative and innovative

What we offer

At Natureland, we are committed to providing a supportive and rewarding work environment. You can look forward to competitive remuneration, opportunities for professional development, and a range of employee benefits, including a vibrant company culture.

Apply now for this exciting opportunity to become a Marketing Executive at Natureland Singapore Pte. Ltd.