Trade Marketing Executive

Job Summary:

This role is ideal for someone with solid FMCG experience, strong analytical skills, and a passion for brand building at the trade level.

Responsibilities:

• Responsible for Brand Development in Marketplace / Channels.
• Execute Channel Strategy in line with Category Development and Brand Developmental Plan.
• Execute Focused Trade Strategies for Category in Each Key Account and Strategies in tandem with Brand Positioning and Potential of the Account.
• Monitor Competitive Activity Feedback Report to track Frequency and Types of Promotions taking place, Documenting, Reporting and Future referencing purposes.
• Evaluate trade and in-store promotions for effectiveness against company goals.
• Coordinate with Marketing on timelines for promotions, pack/price changes, and new product launches to ensure smooth execution by Sales.
• Support product launches, distribution tracking, planograms, in-store sampling, and secondary displays, etc.
• Coordinate and implement Point-of-Sale Materials (POSM).
• Perform any other ad-hoc duties as assigned.

Requirement:

• Minimum of a Diploma or Degree in Marketing, or a related field, or equivalent practical experience.
• At least 3 years of Sales, Trade and Category Experience in FMCG industry.
• Analytical, Good presentation and Communication Skills.
• Proficiency in Microsoft Office Suite, including Excel, Word, and PowerPoint, Graphic Design will be plus.
• Good Inter-Personal Skills, A Good Team Player.
• Category and Space Management Skills will have advantage.
• Possess strong communication and interpersonal skills, coupled with a self-motivated and results-oriented approach.
• Good command of both verbal and written English and Mandarin to effectively liaise with Mandarin-speaking associates and international partners.
• Only Singaporeans.

Please note the work location details: initially at Mountbatten until July 2025, and subsequently moving to Jurong East from August 2025 onwards.

1. Reason for leaving past and present employment
2. Current / last drawn salaries
3. Expected Salary
4. Date of availability and/or Notice Period

• We regret that only shortlisted candidates will be notified.