Toa Payoh - Digital Marketing Specialist

A unique opportunity for a driven and skilled self-starter. In this role you will operate at the intersection of marketing and content. As a person you will be analytical, enterprising, curious and result-oriented. You will be flexible and have knowledge of SEO, marketing automation tools, social media and data analysis.

As ATPI’s Digital Marketer creating and developing a strategy to make each marketing campaign a success is a challenge that you will relish, bringing knowledge and learnings from past campaigns forward to improve and drive results.

Key responsibilities:

As Digital Marketer you will be part of ATPI’s Global marketing team. Together with experts from across the company, you will be responsible for initiating, developing, posting and evaluating content and campaigns. Your daily duties and responsibilities will include:

• Ensuring SEO optimisation, website findability, SEA and analysis via knowledge of Google algorithms
• Creating regular dashboards for management (using Google Data Studio) and making analysis and recommendations based on this
• Ongoing management of ATPI.com via its content management system
• Building automation workflows in HubSpot, as well as implementing lead scoring and managing contact databases
• Working with website and design agencies, while training internal staff on how best to use our online marketing tools
• Collaborating with marketing colleagues in offices all over the world

Your skills and experience:

• Fluent in spoken and written English
• Educated to degree-level (preferably specialising in communications)
• 5+ years of relevant work experience in a corporate work environment
• Detailed understanding of SEO, SEA, content distribution, marketing automation tools and data analytics and knowledge of relevant updates
• Proven record of the successful management of digital marketing campaigns that drive results and deliver leads (experience with looker studio and SEMrush)
• Experience of business travel or corporate events is desirable but not essential
• Creative and commercially-minded
• Great communication and social skills
• Independent self-motivator that is happy to work as a team

Your approach:

• Proactive when working with content and distribution
• Motivated to continually improve knowledge of online tools, platforms and paid search best practices
• Shrewd when it comes to interpreting and translating data into concrete campaign plans and content distribution
• Empathetic when understanding the challenges and personalities of target audiences

At ATPI, we are driven to deliver the very best results for our clients. Do you share our drive and determination? Are you willing to learn a lot in a short space of time? If so then the role of Digital Marketing Specialist could be the right fit for you.