Toa Payoh - Digital Marketing Specialist [SEO]

SEO Specialist

5 days, 8.45am-6pm

Location: Jalan Pemimpin, Singapore 577177 (Marymount)

Job responsibilities:

• Keyword Research

1. Researching for Root Keywords and Long Tailed Keywords, according to our service verticals
2. Grouping of the keywords into clusters

• Website Creation

1. Research & Acquisition of Domain / Web Hosting Service Providers
2. Building of Website Infrastructure
3. Building of Website

• Content Editing (Articles)

1. Populating the given articles with Internal Links, Meta Descriptions, Anchor Texts, Images, etc according to best SEO practice
2. This will include proofreading & fact checking for errors and inconsistencies before publication
3. Ensuring consistency of content which includes formatting, fonts, images, and tone.

• Copywriting

1. Performing copywriting duties for marketing materials such as website content, social media posts, etc.

• Analytics

1. Setting up of Analytics Framework
2. Periodic reviewing of SEO ranking progress

Requirements:

• Bachelor’s Degree in Digital Marketing, Marketing, Communication or related fields.
• Strong understanding of SEO best practices and proven experience with online advertising platforms

Hands-on experience in the following areas, while not necessary, will be advantageous:

• WordPress CMS

1. Block Editor
2. WPBakery
3. Elementor

• Google Search Console / Google Analytics
• Google Keyword Planner / AHrefs / SEMrush
• Professional Image Editing Software

1. Adobe Photoshop / Illustrator OR
2. Affinity Photo / Designer OR
3. Canva OR
4. Microsoft Designer

• Professional Video Editing Software

1. Adobe Premiere Pro OR
2. Davinci Resolve

Alvin Chua Ming Jing | R23116192

The Supreme HR Advisory Pte Ltd | 14C7279