Marketing Communications Executive
CARLTON HOTEL (SINGAPORE) PTE LTD Bedok Full-time
Job Responsibilities
- Work with the Creative Manager for all marketing collateral design
- Supporting the Marketing & Communication Manager with social media management
- Co-ordinate media hosting, interviews, photoshoots and marketing events
- Handle room bookings/complimentary forms for all media-related stays and dining
- Send out internal media advisories for upcoming marketing activities
- Prepare press kits for media stays, media tastings and press deliveries
- Coordinate and support all advertising promotional efforts via online and offline channels, media clippings, and media publicity tracking
- Responsible for the content planning across different social media platforms
- Responsible for uploading promotions on the brand website, IPTV, digital signage, handy phone and all other marketing channels
- Actively source for partnership opportunities with third parties
- Responsible for administrative duties, including paperwork within the department, ensuring good housekeeping and filing systems
- Draft guest letters for all communication to guests
- Support all departments on promotions and events at the hotel
- Perform any other duties as and when assigned by the Management
- Diploma in the field of Public Relations, Marketing, Journalism, or Mass Communications preferred
- Creativity and the ability to think out of the box.
- Marketing knowledge; ability to drive promotions to support sales and marketing goals
- Well-organised and able to handle multiple tasks simultaneously while adhering to deadlines.
- Good interpersonal skills to maintain open communication and cordial relationships with all departments while focusing on priority goals.
- Superior writing ability and presentation skills. Possessed portfolio of writing samples, projects, campaigns, etc.
- Proficiency in Word, PowerPoint, Excel and content creation, including social asset design and video editing.
- Basic knowledge of different social media platforms with a keen eye for upcoming trends and algorithm optimisation.
- Represents the company in a positive and professional light; able to interact well with media, guests, management, suppliers and staff.
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