Design & Marketing Executive

Reports To: Brand & Marketing Lead / Founder

Overview

You will work across multiple brand touchpoints—digital, retail, packaging, ecommerce, and social media—to help elevate our brand presence and drive sales growth.

1. Graphic Design & Creative Production

• Create high-quality visual assets using Adobe Illustrator, Photoshop, InDesign, and other design tools.
• Develop graphics for website banners, social media content, EDMs, digital ads, and promotional materials.
• Design product packaging, labels, stickers, and brand collaterals for new and existing products.
• Work closely with suppliers and printers to ensure design accuracy and production quality.
• Maintain and update brand guidelines to ensure visual consistency across all channels.

1. Digital & Social Media Marketing

• Plan, create, and schedule regular social media content (IG, FB, TikTok, Xiaohongshu) aligned with marketing calendars.
• Monitor social media performance, trends, and audience engagement, and propose improvements.
• Assist with content creation such as short-form videos, product photos, lifestyle shoots, and campaign creatives.
• Manage community engagement: reply to comments, handle DMs, and maintain a positive brand presence.

1. Ecommerce & Email Marketing

• Support ecommerce campaigns across Shopify, Shopee, Lazada, TikTok Shop, and other platforms.
• Create and send email marketing campaigns (EDMs) to boost traffic and sales.
• Prepare promotional banners, landing page assets, and product listing images.
• Assist in optimizing website visuals, layout, UX improvements, and product pages.

1. Retail & Offline Marketing Support

• Design and prepare in-store promotional materials, posters, signages, tent cards, and display visuals for retail stores.
• Support product launches, roadshows, and pop-up events with creative materials.
• Coordinate with retail team to ensure brand consistency across all physical touchpoints.

1. Marketing Coordination & Admin

• Support marketing campaigns, seasonal promotions, festive launches, and brand partnerships.
• Assist in managing content calendars, timelines, and deliverables.
• Work with external vendors, photographers, influencers, printers, and production partners.

• Diploma or Degree in Design, Marketing, Visual Communications, Multimedia or related field.
• Proficient in Adobe Illustrator (must), Photoshop, InDesign, and other creative tools.
• Basic knowledge of video editing (Premiere Pro / CapCut) is a plus.
• Experience with Shopify, email marketing platforms (Klaviyo / Mailchimp), and social media scheduling tools is an advantage.
• Strong eye for aesthetics, brand identity, layout, and colour.
• Able to multi-task and manage projects with tight deadlines.
• Good communication and teamwork skills.
• Passionate about design, marketing, and the F&B/lifestyle industry.

• Opportunity to work on exciting brands and new product launches.
• A dynamic, creative, and fast-paced environment.
• Career growth across marketing, branding, and product development.
• Staff discounts on our brands and products.