Digital planner / senior digital planner

apartmentThe Media Shop Group Pte Ltd placeBukit Batok scheduleFull-time calendar_month 
Summary of the Role
  • We are looking for highly motivated individuals to join our fast growing agency.
  • As a digital planner, you will identify the best mix of online media channels to deliver advertising messages to clients’ target audience.
  • Collaborating with relevant stakeholders, you drive the development and implementation of client’s marketing strategy.
  • You have a keen interest in how online media works to reach the target audience, build clients’ brand equity and driving real business results.
  • You will also be involved in realizing new business opportunities for the company.

Core Responsibilities

Client Management (40%)
  • Responsible for the initiation and day-to-day supervision of projects.
  • Accountable for campaign performance and communication with clients.
  • Provide periodic reports which include updates, results and optimizations.
  • Strengthen and relationships with existing key clients.
  • Understand ad operations across biddable media including display, video, search and social.
Media Relations (35%)
  • Manage and coordinate with media owners throughout the region to execute global and regional campaigns.
  • Liaise with key partners spanning across media, social, creative and public relations to implement campaign deliverables.
  • Identify new targeted marketing solutions to deliver clients’ business objectives.
New Business (25%)
  • Grow the company’s business through attracting new customers and projects
  • Be involved in pitches and establish digital strategies and media executions to deliver business results for clients
Experience Required
  • 2 years+ experience in a media agency environment.
  • Diploma / Bachelor’s Degree; preferably with a business, marketing, advertising background.
  • Excellent project management skill and ability to prioritize.
  • Work well under pressure and tight timelines.
Personal Attributes
  • A ‘Can Do’ and collaborative attitude.
  • Tenacious and Entrepreneurial.
  • Great interpersonal and communication skills internally, with media owners and clients.
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