Social Media Marketing Executive - Pasir Ris

placePasir Ris scheduleFull-time calendar_month8/7/25

About the Role: Join our dynamic team as we expand our digital presence on China's hottest social commerce platform! We're seeking a creative, results-driven individual to manage our Xiao Hong Shu (Little Red Book) marketing strategy and drive retail sales growth.

职位描述: 我们正在寻找一位充满创意、结果导向的营销专员，负责管理我们在小红书平台的营销策略，推动零售销售增长。加入我们的活力团队，在中国最热门的社交电商平台上展现你的才华！

Key Responsibilities:

Create engaging content for Xiao Hong Shu platform (posts, videos, live streams)

创作小红书平台内容（图文、视频、直播）

Develop and execute social media marketing campaigns

制定和执行社交媒体营销策略

Build and maintain relationships with KOLs/influencers

建立和维护与KOL/网红的合作关系

Analyze platform trends and optimize content performance

分析平台趋势，优化内容表现

Support retail sales initiatives and customer engagement

支持零售销售活动和客户互动

Monitor competitor activities and market trends

监控竞争对手动态和市场趋势

Requirements:

Native/fluent Mandarin speaker with basic English communication

中文母语/流利，普通英文交流能力强

Deep understanding of Xiao Hong Shu platform and Chinese social media trends

深度了解小红书平台

Experience in social media marketing, e-commerce, or retail sales

有社交媒体营销、电商或零售销售经验

Creative mindset with excellent content creation skills

创意思维，内容创作能力强

Strong analytical skills and data-driven approach

数据分析能力强，善于用数据指导决策

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