Digital Marketing Executive

apartmentStevetay Pte Ltd placeGeylang scheduleFull-time calendar_month3/3/26

Company Overview

Cash Converters is an international retail company with 15 stores in Singapore and Malaysia. Our company is the market leader in the unique business of buying and selling secondhand goods. These items include household products such as TVs, Hi-Fi, electrical appliances, computers, jewellery, watches, sporting goods, musical instruments, and more.

Job Summary

We are seeking a hands-on, digitally-savvy Digital Marketing Executive who excels in both creative promotions and data-driven customer insights to drive business growth and enhance retail performance.

Responsibilities

Develop and execute social media strategies to grow the customer base across platforms including Facebook, Instagram, TikTok, and Google My Business through targeted posting and active engagement
Support digital marketing campaigns for in-store promotions by coordinating digital launch activities that increase foot traffic and sales
Monitor digital marketing trends and analyze performance metrics to prepare monthly reports on reach and engagement, providing actionable insights to improve retail outcomes
Utilize tools such as Meta Business Suite, Canva, and Capcut to create compelling digital content and optimize campaign effectiveness
Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives and retail strategies

Preferred competencies and qualifications

Diploma or Degree in Marketing, Communications, or Business
Proven experience in social media or digital marketing roles demonstrating measurable impact
Proficiency with Meta Business Suite, basic analytics tools, and staying current with social media trends
Strong communication skills to articulate marketing concepts and collaborate effectively
Creative thinking to design engaging digital content and campaigns
Ability to multitask and manage multiple digital projects simultaneously

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