Senior Account Executive (Public Relations)
Ruder Finn Asia Pte Ltd Geylang Full-time
RESPONSIBILITIES
- B2B and B2C media relations, event management, content development, account management and client counsel
- Experience in B2B, Education, G2C, cause-related and sustainability sectors a bonus
- Identify, manage and cultivate relationships with key target media and influencers to proactively collaborate on content
- Independent and lead 70% of day-to-day communications on projects
- Maintain clear and consistent communications between clients and team members
- Develop integrated communications plans for clients, including brainstorming, researching, key message development and assisting in new business proposals
- Develop and execute basic internal communications campaigns, including recommending messaging, content angles and channels for placement
- Liaise with media to drive long-term brand communication
- Identify industry and media narrative trends and create content on such themes
- Coordinate with clients and other communications departments or vendors (i.e., graphic designers, brand management agencies) to develop and complete communications plans
- Attend networking events to increase growth in new business
- Guide Account Executives and Interns on projects
- Bachelor’s Degree in Public Relations, Marketing, or related discipline
- 4 years of industry experience in communications, Public Relations and/or Digital
- Experience working with cross-functional teams
- Great writing skills
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